B.S. in Marketing w/Marketing Analytics Specialization + Bachelor in Biblical Studies

Dual Degree Programs

Companies need marketing professionals who understand the customer journey and know how to build top-notch digital experiences that foster positive first impressions. Through this dual-degree program with Indiana Wesleyan University, you’ll receive our in-depth Bible courses with specialized courses to conduct effective research, utilize data mining strategies, and engage in analytics that help inform your organization’s larger marketing strategy. Not only will you earn two degrees for the price of one, you can complete both in 4 years!you’ll learn how to



Fully Online

What will you learn?

  • Develop practical business skills that are relevant to marketing functions.
  • Use appropriate methods to communicate to diverse audiences.
  • Apply global marketing perspectives to critical business decisions.
  • Develop proper Bible study methods and gain a comprehensive understanding of both the Old and New Testaments.
  • Integrate your faith into your career.

Career Options:

  • Marketing Analyst
  • Marketing Manager
  • Pastor, Church Planter or Missionary
  • Christian education

Two Degrees?

Thanks to our partnership with Indiana Wesleyan, students are able to complete two bachelor’s degrees in the same amount of time it takes to earn one. You will receive a Bachelor of Biblical Studies degree from Eternity AND a Bachelor of Science in Marketing w/Marketing Analytics Specialization from Indiana Wesleyan University. The best part is that you get both in the time it normally takes to earn one degree and at only a minimal additional cost. The only downside is you’ll need to buy two frames to display your degrees.

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Tuition Breakdown

*Most General Ed. courses can be taken at IWU or transferred from another college. Visit our Tuition and Fees page for detailed information. 

Course Listing

Courses marked with * must be taken at Eternity

Course NameCredit Hours
ENGL 102. Argumentative Writing and Critical Thinking*3
HIST 121. The Gospel & Culture 1*3
HIST 122. The Gospel & Culture 2*3
THEO 201. Worldview & Culture*3
GPGS 122. Written Communication3
GPGS 123. Oral Communication3
GPGS 132. Math3
GPGS 131. Science: Biology/Chemistry/Physics/Earth Science/Science3
GPGS 142. Social Science: History/Political Science/Geography/Psychology/ Sociology/Economics3
GPGS 143. Humanities/Arts/Music/Foreign Language/Literature3

All biblical studies courses are offered online through Eternity Bible College.

Course NameCredit Hours
BIBL 101. Bible Study Methods3
BIBL 102. Old Testament Overview 13
BIBL 103. Old Testament Overview 23
BIBL 104. New Testament Overview3
DISC 101. Applied Theology: Discipleship & Counseling2
THEO 202. Applied Theology: Spiritual Formation3
HIST 101. Ancient Near Eastern Backgrounds of the Hebrew Bible2
BIBL 201. Hebrew Bible 1A: Exegesis and Application of the Torah4
BIBL 202. Hebrew Bible 1B: Exegesis and Application of the Former Prophets3
BIBL 204. Hebrew Bible 2A: Exegesis and Application of the Latter Prophets 23
BIBL 205. Hebrew Bible 2B: Exegesis and Application of the Writings4
HIST 301. Jewish and Greco-Roman Backgrounds of the New Testament2
Selected Advanced NT Courses12
THEO 316. Applied Theology: Work & Vocation3

The following courses will be completed online through Indiana Wesleyan University.

Course NameCredit Hours
Four Business Elective courses12
MKG-421 Foundations of Marketing3
ECO-310 Economic Principles for Managers3
MGT-445 Ethical and Legal Business Concepts3
FIN-315 Accounting and Financial Concepts of Business3
MKG-361 Social Media and Consumer Behavior3
ADM-435 Management and Leadership Perspectives3
MKG-350 Information Technology for Marketers3
STA-351 Statistics for Marketers3
MKG-450 Foundations of Marketing Analytics3
MKG-398 Marketing Research3
MKG-460 Predictive Marketing Analytics3
MKG-470 Data Mining for Marketers3