B.S. in Marketing w/Marketing Analytics Specialization + Bachelor in Biblical Studies
Dual Degree Programs
Companies need marketing professionals who understand the customer journey and know how to build top-notch digital experiences that foster positive first impressions. Through this dual-degree program with Indiana Wesleyan University, you’ll receive our in-depth Bible courses with specialized courses to conduct effective research, utilize data mining strategies, and engage in analytics that help inform your organization’s larger marketing strategy. Not only will you earn two degrees for the price of one, you can complete both in 4 years!you’ll learn how to
Accredited
Affordable
Fully Online
What will you learn?
- Develop practical business skills that are relevant to marketing functions.
- Use appropriate methods to communicate to diverse audiences.
- Apply global marketing perspectives to critical business decisions.
- Develop proper Bible study methods and gain a comprehensive understanding of both the Old and New Testaments.
- Integrate your faith into your career.
Career Options:
- Marketing Analyst
- Marketing Manager
- Pastor, Church Planter or Missionary
- Christian education
Two Degrees?
Thanks to our partnership with Indiana Wesleyan, students are able to complete two bachelor’s degrees in the same amount of time it takes to earn one. You will receive a Bachelor of Biblical Studies degree from Eternity AND a Bachelor of Science in Marketing w/Marketing Analytics Specialization from Indiana Wesleyan University. The best part is that you get both in the time it normally takes to earn one degree and at only a minimal additional cost. The only downside is you’ll need to buy two frames to display your degrees.
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Tuition Breakdown
*Most General Ed. courses can be taken at IWU or transferred from another college. Visit our Tuition and Fees page for detailed information.
Course Listing
Courses marked with * must be taken at Eternity
| Course Name | Credit Hours |
|---|---|
| ENGL 102. Argumentative Writing and Critical Thinking* | 3 |
| HIST 121. The Gospel & Culture 1* | 3 |
| HIST 122. The Gospel & Culture 2* | 3 |
| THEO 201. Worldview & Culture* | 3 |
| GPGS 122. Written Communication | 3 |
| GPGS 123. Oral Communication | 3 |
| GPGS 132. Math | 3 |
| GPGS 131. Science: Biology/Chemistry/Physics/Earth Science/Science | 3 |
| GPGS 142. Social Science: History/Political Science/Geography/Psychology/ Sociology/Economics | 3 |
| GPGS 143. Humanities/Arts/Music/Foreign Language/Literature | 3 |
| Total | 30 |
All biblical studies courses are offered online through Eternity Bible College.
| Course Name | Credit Hours |
|---|---|
| BIBL 101. Bible Study Methods | 3 |
| BIBL 102. Old Testament Overview 1 | 3 |
| BIBL 103. Old Testament Overview 2 | 3 |
| BIBL 104. New Testament Overview | 3 |
| DISC 101. Applied Theology: Discipleship & Counseling | 2 |
| THEO 202. Applied Theology: Spiritual Formation | 3 |
| HIST 101. Ancient Near Eastern Backgrounds of the Hebrew Bible | 2 |
| BIBL 201. Hebrew Bible 1A: Exegesis and Application of the Torah | 4 |
| BIBL 202. Hebrew Bible 1B: Exegesis and Application of the Former Prophets | 3 |
| BIBL 204. Hebrew Bible 2A: Exegesis and Application of the Latter Prophets 2 | 3 |
| BIBL 205. Hebrew Bible 2B: Exegesis and Application of the Writings | 4 |
| HIST 301. Jewish and Greco-Roman Backgrounds of the New Testament | 2 |
| Selected Advanced NT Courses | 12 |
| THEO 316. Applied Theology: Work & Vocation | 3 |
| Total | 50 |
The following courses will be completed online through Indiana Wesleyan University.
| Course Name | Credit Hours |
|---|---|
| Four Business Elective courses | 12 |
| MKG-421 Foundations of Marketing | 3 |
| ECO-310 Economic Principles for Managers | 3 |
| MGT-445 Ethical and Legal Business Concepts | 3 |
| FIN-315 Accounting and Financial Concepts of Business | 3 |
| MKG-361 Social Media and Consumer Behavior | 3 |
| ADM-435 Management and Leadership Perspectives | 3 |
| MKG-350 Information Technology for Marketers | 3 |
| STA-351 Statistics for Marketers | 3 |
| MKG-450 Foundations of Marketing Analytics | 3 |
| MKG-398 Marketing Research | 3 |
| MKG-460 Predictive Marketing Analytics | 3 |
| MKG-470 Data Mining for Marketers | 3 |
| Total | 48 |